AIFF Media Team

NEW DELHI: All India Football Federation’s official twitter handle @IndianFootball crossed the 1,00,000 mark on Sunday (January 9, 2016) evening accumulating 100k “organic” followers.

The Official handle which provides regular and live updates of all National Teams across all age groups and AIFF events is extremely popular with the Gen-Y, thus marking a new trend as far as social media handles in Indian Football are concerned.

Acknowledging the involvement of the fans, AIFF General Secretary Mr. Kushal Das in his message said: “Your support has always been our strength.”

“The numbers on the page speak for itself. We understand that the support for Indian Football cuts across diversities and demography of our Country. Support us and stand up for Indian Football,” he stated.

AIFF Media Manager Nilanjan Datta said it was significant that all of the followers are “organic.”

“There was always a temptation to buy in followers at a cost which is the norm nowadays. But we felt it best to interact and gain the support of the fans. All our fans are real ones and their backing is a motivation for us to continue interacting with them,” he maintained.

Besides, AIFF’s official Facebook handle ‘Indian Football Team,’ has a strength of 6,96,176 likes (as on January 10, 2016).